Below are some frequently used resources that aid in having an efficient and professional web presence and marketing.
7 Small Business Website Tips
Ultimately, your website is a marketing tool for your business. At the end of the day, it needs to work for you. How do you know that a website is working for you? Well, people should be able to find your website and successfully and quickly find what they need. Below are some tips (not tricks) that are useful for any website.
Domains Names & Hosting
IMPORTANT: NEVER pay a third party web designer to purchase your domain name and hosting account for you! When you do that, the web designer (not you) is the one who owns YOUR domain name. Instead purchase it from the source yourself. Control Alt Designs is now a reseller of GoDaddy domain names and hosting. That mean we get the same products at a better price, and have access to the best support team that GoDaddy has, even better than if you went to GoDaddy directly. Contact us before you purchase your domain name and hosting and we will make sure you are setup on the right platform at the best price.
Are you interested in selling online? The shopping cart solution that you choose is extremely important! Make sure that you choose wisely and not just go with the cheapest solution. Our clients come to us frequently with stories about how unhappy they are with their “free” shopping cart.
We highly recommend using either 3DCart or Shopify as your shopping cart solutions. They have great customer support and we have helped many customers with a customized website design.
Contact us today so that we can help you.
With Email Marketing, its easy for you to connect with your customers, and for customers to share your messages with their networks. Email marketing is a great way to spread the word about your business. We highly recommend using MailChimp as your email marketing platform. Its easy to use, and we have helped many clients send out professional email campaigns.
Content Management System
WordPress is one of the most popular blogging tools available. But what many people don’t know is that it is a powerful Content Management System (CMS) that can be used for more than just blogging. With WordPress you can build a blog, a website, or both. If you need to be able to manage your own content, we recommend using wordpress for that. There are plenty of third party plugins available that you can install yourself, and its a fairly easy to use sytem. If you need help creating a WordPress website, contact us.